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Download
Media Kit PDF |
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About
PowerAD |
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EMG
(Event Management Group) was founded in 1995 By
Mr. Atif Hameed to provide high-quality, high-value
Marketing and event management services to corporate
and entertainment industry clients. Mr Atif is a
renowned and Industrious person having an excellent
track record of managing and planning 1000+ events
of all flavors including but not limited to Sporting
Events, Culture, Trade Fairs/ Exhibition, International
Cricket Series, World / Asian Snooker Championships,
Cholistan Desert Rallies, Motocross, National Games
1992, Arabian Food Festivals, International Lok
Virsa Festival and many more in 11 years while serving
Lakson Tobacco Company. EMG is very dynamic and
is enjoying fast paced growth. EMG has managed,
produced and staged innumerous large scale events.
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The
brilliant idea of advertising on utility bills was
conceived by Mr. Atif Hameed of EMG, for the first
time in the world during early 1997. The idea was
incorporated exclusively in 2004 under the name
of PowerAD as a Project of EMG offering Print Media
Marketing through utility bills. PowerAD is the
world pioneer in presenting and effectively exploiting
the idea of advertisement on Utility Bills. With
exclusive Utility Bills Advertising Spaces Rights
under Contracts with WAPDA, KESC & SNGPL, PowerAD
has access to even the remotest terrains in Pakistan.
There is a long list of Organizations including
Nokia, Motorola, Bank alfalah, Unilever, Warid Telecom,
Tapal Tea, PEL and many more who have advertised
through us using this medium. PowerAD continues
to grow and its clientele expands as we talk today. |
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PowerAD
has signed an agreement with WAPDA in April 2004
and released the first advertisement on electricity
bill in July 2004. Afterwards, PowerAD also secured
the contracts with KESC & SNGPL (Gas Bills).
The advertisers as well as public welcome this new
medium of advertising and showed keen interest.
The medium is spread over cities like Lahore, Islamabad,
Karachi, Rawalpindi, Peshawar, Quetta, Hyderabad,
Gujranwala, Faisalabad, Multan other cities of Pakistan.
The names of the major advertisers are stated on
the following pages. |
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PowerAD
provides you with an unsurpassed level of geographic
targeting, such as specific region in the country
(Province, City, Local, Towns/Areas). Advertising
messages can be tailored to meet specific demographics,
you have total control over ad reach and frequency
and you be certain that your messages are reaching
your targeted audience. PowerAD is also engaged
in the management of advertising medium, sales promotion
activities sporting events, cultural events, trade
fairs carnivals, sales meetings, product launches,
road shows and seminars. |
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PowerAD
has also been providing professional services to
leading advertising agencies lie ORIENT McCANN-ERICKSON,
MNJ MIDAS and Synergy Advertising, Red Communication
etc. |
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Mission
Statement |
PowerAD
is committed to; |
- provide Maximum Return possible on your advertising
investments (ROI) and to enhance Quantifiable
Results, create Brand Equity through customized
medium of advertising and massive marketing
campaigns.
- create advertising that consumers wish to
consume.
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Our
Values |
- Commitment/Dedication and Team work.
- Creative Excellence.
- Customer satisfaction.
- Professionalism, Ethics and veracity.
- Respect oh human decorum.
- Result oriented Global/National outlook.
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PowerAD
Clientele |
- Habib Bank Limited
- Askari Commercial Bank
- Faysal Bank
- Soneri Bank
- Bank Alfalah
- Saudi Pak Bank
- Uni Lever Pakistan
- Reckit & Benckiser
- Pakistan State Oil
- Warid Telecom
- United Mobile
- Motorola
- Nestle Milkpak Ltd.
- Tapal
- Haleeb Foods
- Vital Tea
- PEL
- Waves
- Azhar Corporation (Gaay Soap)
- Dairy Pure (Tetra Pack)
- Rooh Afza (Hamdard)
- Gujranwala Oil & Ghee Mills (Prime Banaspati)
- Shaan Foods
- Kausar Banaspatti
- Bilour Industries
- Werrick Industries (kwickool)
- Ministry Of Heath
- RC Cola
- Hico Ice Cream
- Eagle Motorcycle
- Road Prince Mototcycle
- GM Cable
- Aamir Cable
- Telefun
- GreenStar Social Marketing
- Ghani Float
- TV Brands
- Correct TV
- IGLOO
- Punjab Development Fund (Crore Pati Scheme)
- Universal Insurance Company
- Shoukat Khanum Hospital
- Urban Developers
- Pace
- Punjab Small Industries Assosciation
- Gwadar Royal Gardens
- Formanites Housing Scheme
- Sahir Associates National Textile College
Faisalabad
- Golbiz
- M.A. Estate
- Al Rahmat Homes
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