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About PowerAD
EMG (Event Management Group) was founded in 1995 By Mr. Atif Hameed to provide high-quality, high-value Marketing and event management services to corporate and entertainment industry clients. Mr Atif is a renowned and Industrious person having an excellent track record of managing and planning 1000+ events of all flavors including but not limited to Sporting Events, Culture, Trade Fairs/ Exhibition, International Cricket Series, World / Asian Snooker Championships, Cholistan Desert Rallies, Motocross, National Games 1992, Arabian Food Festivals, International Lok Virsa Festival and many more in 11 years while serving Lakson Tobacco Company. EMG is very dynamic and is enjoying fast paced growth. EMG has managed, produced and staged innumerous large scale events.
The brilliant idea of advertising on utility bills was conceived by Mr. Atif Hameed of EMG, for the first time in the world during early 1997. The idea was incorporated exclusively in 2004 under the name of PowerAD as a Project of EMG offering Print Media Marketing through utility bills. PowerAD is the world pioneer in presenting and effectively exploiting the idea of advertisement on Utility Bills. With exclusive Utility Bills Advertising Spaces Rights under Contracts with WAPDA, KESC & SNGPL, PowerAD has access to even the remotest terrains in Pakistan. There is a long list of Organizations including Nokia, Motorola, Bank alfalah, Unilever, Warid Telecom, Tapal Tea, PEL and many more who have advertised through us using this medium. PowerAD continues to grow and its clientele expands as we talk today.
PowerAD has signed an agreement with WAPDA in April 2004 and released the first advertisement on electricity bill in July 2004. Afterwards, PowerAD also secured the contracts with KESC & SNGPL (Gas Bills). The advertisers as well as public welcome this new medium of advertising and showed keen interest. The medium is spread over cities like Lahore, Islamabad, Karachi, Rawalpindi, Peshawar, Quetta, Hyderabad, Gujranwala, Faisalabad, Multan other cities of Pakistan. The names of the major advertisers are stated on the following pages.
PowerAD provides you with an unsurpassed level of geographic targeting, such as specific region in the country (Province, City, Local, Towns/Areas). Advertising messages can be tailored to meet specific demographics, you have total control over ad reach and frequency and you be certain that your messages are reaching your targeted audience. PowerAD is also engaged in the management of advertising medium, sales promotion activities sporting events, cultural events, trade fairs carnivals, sales meetings, product launches, road shows and seminars.
PowerAD has also been providing professional services to leading advertising agencies lie ORIENT McCANN-ERICKSON, MNJ MIDAS and Synergy Advertising, Red Communication etc.
Mission Statement
PowerAD is committed to;
  • provide Maximum Return possible on your advertising investments (ROI) and to enhance Quantifiable Results, create Brand Equity through customized medium of advertising and massive marketing campaigns.
  • create advertising that consumers wish to consume.
Our Values
  • Commitment/Dedication and Team work.
  • Creative Excellence.
  • Customer satisfaction.
  • Professionalism, Ethics and veracity.
  • Respect oh human decorum.
  • Result oriented Global/National outlook.
PowerAD Clientele
  • Habib Bank Limited
  • Askari Commercial Bank
  • Faysal Bank
  • Soneri Bank
  • Bank Alfalah
  • Saudi Pak Bank
  • Uni Lever Pakistan
  • Reckit & Benckiser
  • Pakistan State Oil
  • Warid Telecom
  • United Mobile
  • Motorola
  • Nestle Milkpak Ltd.
  • Tapal
  • Haleeb Foods
  • Vital Tea
  • PEL
  • Waves
  • Azhar Corporation (Gaay Soap)
  • Dairy Pure (Tetra Pack)
  • Rooh Afza (Hamdard)
  • Gujranwala Oil & Ghee Mills (Prime Banaspati)
  • Shaan Foods
  • Kausar Banaspatti
  • Bilour Industries
  • Werrick Industries (kwickool)
  • Ministry Of Heath
  • RC Cola
  • Hico Ice Cream
  • Eagle Motorcycle
  • Road Prince Mototcycle
  • GM Cable
  • Aamir Cable
  • Telefun
  • GreenStar Social Marketing
  • Ghani Float
  • TV Brands
  • Correct TV
  • Punjab Development Fund (Crore Pati Scheme)
  • Universal Insurance Company
  • Shoukat Khanum Hospital
  • Urban Developers
  • Pace
  • Punjab Small Industries Assosciation
  • Gwadar Royal Gardens
  • Formanites Housing Scheme
  • Sahir Associates National Textile College Faisalabad
  • Golbiz
  • M.A. Estate
  • Al Rahmat Homes
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